Located along South 4th Street in Waco, Sendero Provisions Co. is a popular clothing store boasting an impressive 4.7-star rating from 30 Google reviews. Inside, visitors are welcomed into a bright retail space accented by creative decor and vibrant mural art from local artists Cade Kegerreis and Will Suarez. The shop has quickly earned dedicated patrons by providing high-quality clothing, great gear, and exciting brand collaborations that capture the appreciation of both first-time visitors and longtime fans.
Customer service remains top-notch throughout every visit, with an attentive team and staff ready to support shoppers' needs. For added convenience, the store readily fulfills online pickup orders, making it effortless for patrons to stop by and collect items such as bandanas. Known for its unmatched product quality, bright decor, and generous initiatives to give back to customers, such as handing out 501 free hats, this South 4th Street destination delivers a distinct retail experience in Waco.
Keleigh Crouthers
10 months ago
I love sendero so much. From the coolest clothes to the coolest collabs and even giving back to their customers with 501(!!) free hats?! This company is incredible and their quality is unmatched. I found out about them this year in February for the first time and ever since then I’ve been hooked and ordered multiple times since then. 10/10 no notes
Jaja C
a year ago
Loved stopping by for an online pickup order recently for a bandana I had ordered. The team/staff were very attentive to my needs! The space is bright with art from local artists Cade Kegerreis and Will Suarez! I love seeing mural work from local artists and groups and the decor there. I’m excited to continue shopping here in the future for gifts and for myself and am happy they opened a physical shop as it makes it easier to see fabric, textiles, sizes, etc in-person.
Corey Stone
6 months ago
I've been a patron of this brand for a few years now, and they have put out great clothing and gear, and their customer service has always been top-notch. I'll be a loyal customer for years to come.
Michael Hannon
a year ago
Sendero is a gem of a Waco original. I have loved watching them grow from a humble hat maker with great designs and quality to a global lifestyle brand. The style of this flagship store is true to the brand and is absolutely worth checking out for locals and visitors alike. Style wise the brand has wide appeal and the designers, brand collaborators, and event planners are always cooking up the next coolest thing. I am so glad Sendero calls Waco home and I'm proud to be a super fan. Cheers Sendero.
Kiara Ruth
a year ago
Sendero lives up to its reputation! Recommended by Ramble and Co. for their hat selection, we were immediately impressed by the outstanding service. The staff went above and beyond, offering excellent suggestions for my 11-year-old's shirt search. We left with both a great hat and shirt. The store is well-organized, fully stocked with a wide range of sizes, and boasts a great selection of cowboy attire, graphic tees, and denim. A wonderful local find! Ps, I went back the next day and purchased a swim suit that I wanted.